FanimeCon

The Problem

FanimeCon is a large annual convention with a dynamic theme each year. They needed consistent yet fresh visual branding, supporting everything from wayfinding to promotional materials. The challenge was to design a wide range of event assets that were clear, engaging, and adaptable to a changing theme while maintaining brand cohesion.

The Solution

As a yearly volunteer, I design a variety of key assets including large-format building signs, posters, wayfinding graphics, swag, floor stickers, and the convention’s double-sided program guide. The program guide uniquely flips to provide information for a second, separate convention, maximizing usability. I also design branded floor stickers and promotional posters for guest musicians, all while adapting to the evolving annual theme but maintaining a consistent brand look.

The Result

My designs help FanimeCon create a welcoming, easy-to-navigate experience for attendees. The consistent branding across years ensures familiarity, while the adaptable theme keeps the event visually fresh and engaging.